ANN TAYLOR - SUMMER 2017 COLOR / CONCEPT
Led color strategy and palette build, and contributed to concept development and print / pattern color.
Final collection lookbook photos highlight color execution to product.
MAY COLOR
Primary brights - red, blue, yellow, and bold colorblocking.
Tonal levels of color, from pale to saturated.
White on white - crisp lightness
JUNE 1 COLOR
Ultra vivid green off of teals, lush jungle green, and olive.
Coral, burnt orange, and peach grounded by rattan / khaki.
Accents of crisp black and white add a modern edge.
JUNE 2 COLOR
Fresh combination of teals, blues, and bright orange.
Deep, blackened teal, denim blue, and burnt orange add a grounding element to the light and bright.
JULY COLOR
Rich shades of warm clay, earthen brown, and red rock contrasted with cream and black.
Peach, coral, and persimmon add energy and lightness.